Partnership

Partner with The Asian Awards

Join the most prestigious celebration of Asian excellence in the world. Meet our current partners and discover what a partnership with The Asian Awards can do for your brand.

4bn+
Social media impressions
25+
Asian nations represented
97
Extraordinary past winners
14
Years of excellence
Current partners

Proudly supported by

REFINEEVENTS
Refine Events

Specialist luxury event management, working with The Asian Awards since the inaugural 2010 ceremony to create unforgettable evenings of celebration at Grosvenor House and beyond.

MEDIAHIVEMEDIA PARTNER
MediaHive

Creative media partner driving the Asian Awards' digital presence, content strategy and social media reach across all platforms globally.

LEMONGROUPPRODUCER
Lemon Group

The founding organisation behind The Asian Awards. Lemon Group is a creative and live events company responsible for producing the awards ceremony since inception in 2010.

Partnership Opportunities

Be Part of Something Extraordinary

The Asian Awards brings together the most influential Asian figures in business, culture, sport and public life. This is your opportunity to stand alongside them.

Our Philosophy

We don't do off the shelf

Every partnership we create is bespoke. We take the time to understand what you want to achieve — whether that is brand awareness, client entertainment, community engagement or something else entirely — and we build a package around your objectives.

The Asian Awards audience is the most influential Asian diaspora audience in the world. C-suite executives, entrepreneurs, celebrities, politicians, philanthropists and cultural leaders. These are people who make decisions, shape opinion and drive change. Your brand, alongside theirs.

AI-Powered Tool

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Enter your company name and our AI configurator projects your exact return — press, digital, hospitality and event exposure — in under 3 minutes. Based on independently verified methodology.

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Partnership Tiers
Tier 1
Headline Partner

The most prominent association with The Asian Awards. Your brand is synonymous with the event itself — on stage, on screen, in every piece of media coverage and in the room with 700+ of the most influential Asians in the world.

  • Name above the title — the [Partner] Asian Awards
  • Premium stage branding and on-screen presence
  • Premium table allocation and VIP hospitality
  • Exclusive digital and social media integration
  • Full year-round brand association
Tier 2
Associate Partner

A significant brand presence at the heart of the ceremony. Associate Partners are recognised alongside the event itself — in the room, in the media and across our digital platforms.

  • Prominent branding throughout the venue
  • On-screen recognition during broadcast
  • Table allocation and hospitality package
  • Digital and social media presence
  • Press release co-branding
Tier 3
Category Partner

Own one of our prestigious award categories — presenting the trophy on stage, associating your brand directly with an extraordinary winner and their story.

  • Named category — the [Partner] Business Leader of the Year
  • Stage time — present the award in person
  • Branding on category materials and screens
  • Tickets and hospitality
  • Social media integration around winner announcement
Tier 4
General Partner

A meaningful presence at the ceremony — ideal for brands looking to engage with the Asian Awards audience and community without the commitment of a higher tier.

  • Brand recognition in the venue
  • Programme and website listing
  • Ticket allocation
  • Social media mention
Ready to talk? We'd love to hear from you.

Every partnership starts with a conversation. Tell us what you're trying to achieve and we'll put together something built specifically for you.

Get in Touch
Partner with us

Become a partner

Partner with The Asian Awards and connect your brand with the most prestigious celebration of Asian excellence in the world. For partnership opportunities, please get in touch.

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